Dublin was called in the last 7 for the title of 2022 Smart Tourism Funding last week however Bordeaux, France, and also Valencia, Spain, came out on top at the annual European Resources of Smart Tourist Awards.
In overall, 30 cities from across 16 countries contended and Dublin, Bordeaux, Venice, Florence, Ljubljana, Palma and Valencia were shortlisted for showcasing outstanding, ingenious and sustainable tourism practices. All 7 cities were required to offer at the awards on Tuesday, October 26, in Brussels.
The winning cities, Bordeaux as well as Valencia, will certainly benefit from communication and also branding support during 2022. This will include an advertising video, a purpose-built sculpture for their city centres, in addition to bespoke promotional actions designed to increase the account of the granted cities as well as boost visitor numbers.
Dublin was just one of the first European cities to prioritise a details clever tourism program, sustained by a full-time program manager. Considering that 2020, Fáilte Ireland, Dublin City Council, Smart Dublin as well as Dublin City Council Culture Business have actually been working together on this program with the objective of making the city a wise tourism destination, making use of the city’s proficiency in innovation.
The program concentrates on 4 essential areas, including information and understandings, positioning, digital transformation as well as digital tracks. Presently, the programme is making use of real-time information to recognize economic behaviour and also recuperation throughout the city as well as assisting develop new immersive tourism experiences.